Reactional Music partners with music rights leader Hipgnosis Song Management to power key shift for in‑game music
Reactional Music and Hipgnosis agree move which opens up catalogue that includes over 3,500 global number ones Reactional offers new era for music delivery and personalisation for games developers and gamers as games market expected to pass $200 Billion revenue in...
Blokur partners with Reactional Music, the music delivery platform and personalisation engine to help connect the worlds of music and games
London, UK, March 1st 2023 - Blokur, the leading music rights and data platform, today confirmed that it has reached an agreement with Reactional Music, the music delivery platform and personalisation engine that connects the worlds of music and games for games...
Garden of the Sea joins PlayStation VR2 launch line-up – Reactional Music Engine drives music and sound
Garden of the Sea, the gardening sim game developed by Neat Corporation with Reactional Music, has been confirmed by Sony as a PlayStation VR2 launch title. In Garden of the Sea the player explores their creativity, going on relaxing adventures discovering the...
Reactional Music Partners with Tuned Global for Real-time Music Personalisation in Gaming
Tuned Global, the leading B2B music streaming technology specialist, has announced a deal with Reactional Music, the world-first technology that allows real-time personalisation of soundtracks and music during gameplay.
Gestrument AB changes its legal name to Reactional Music Group AB
Stockholm, March 23, 2022. The legal name of the company Gestrument AB, was today officially changed to Reactional Music Group AB. “We believe the new name is a better fit with our offering to the games market, and also it brings us closer to our subsidiary Reactional...
Avicii Experience visitors can play a Reactional version of ‘Hey Brother’ – music generated in real-time using motion sensors
Reactional Music is powering a new generative music version of Hey Brother at the interactive Avicii Experience exhibition which has opened at Space in Stockholm, Sweden. The Avicii Experience is an immersive tribute museum, honouring one of the true icons...
Reactional Music at AIM Sync 2022
Reactional Music's president David Knox will be discussing Unlocking The Real Value For Music & Games with Reactional Music at Association of Independent Music (AIM) AIM Sync on 10th February 2022. https://www.aimsync.co.uk Reactional. Unlocking The Real Value For...
VR Game Garden of the Sea uses Reactional Engine to deliver interactive game music and sound
Garden of the Sea, the gardening sim game developed by Neat Corporation, today becomes the first interactive game to implement interactive game music with the Reactional Engine. The VR title is available on Meta Quest 2 and Steam for PCVR. Garden of the Sea uses...
Reactional Music to re-write rules for music and video games
Billion Dollar markets to collide as new era with music personalisation and virtual audio goods emerges. London, UK 19th October 2021/….Reactional Music today unveiled a new era for music personalisation in the $160 Billion worldwide video games business. The patented...
Music & Gaming: A New Way to Play
Reactional Music allows music to be generated in game and react entirely to the gamer and the gameplay or vice versa. This opens up a new era for music to become an in game purchase as gamer's personalise their gaming experience with their favourite music. Music and...
Reactional Music to Bring Interactive Music to the Global Games Market
Together with industry leaders, including Kelly Sumner, former CEO of Take 2 Interactive (Grand Theft Auto), CEO of Red Octane (Guitar Hero) and Chairman of MediaTonic (Fall Guys), Gestrument has launched Reactional Music Limited to unlock music’s value in the global games business.
The New York Times, BBC, The Guardian and Many Others Write About the Interactive Live Performance Dream
News media all over the world have written about the ground-breaking digital live performance show ‘Dream’ by the Royal Shakespeare Company, where Reactional Music (previously Gestrument AB) enables the actors to play on an interactive orchestral score with their...